This week’s new product launches including a protein amplifying enzyme, Bandit Running’s Summer collection, Rorra’s filtered showerhead, and more…
Welcome to this week’s “The Drop” issue. Our weekly email covering the best new product launches in health & fitness.
This week we’ve got:
Hope you enjoy! PS - If you’re a brand launching something soon, hit us up.
First ever protein amplifying enzyme hits the market. It’s called "Amplifye P24” and is a protein enzyme capsule that increases the absorption of peptides and amino acids. Increasing protein absorption by more than 2x.
Bandit Running launches Summer 2025 collection. Called “Pace Mosaic” and features refreshed gradient designs and mosaic patterns in a variety of pieces.
Lululemon launches Wildfeel trail running shoes. Coming in both men’s and women’s and two colors for each.
Cadence launches Melonberry & Cream Soda cans. Carbonated hydration beverage with an evidence-based blend of the 3 key electrolytes: sodium, potassium and magnesium.
Rorra launches filtered showerhead. Combining advanced filtration with a timeless form. Targeting chlorine and heavy metals in your shower water.
Solo launches all-in-one performance supplement. One powdered product containing protein, creatine, electrolytes, collagen, caffeine, and CoQ10.
Mount to Coast opens pre-orders for long distance trail running shoe. Their first ever shoe of this kind, called the “Mount to Coast T1”. An elegant, lightweight, and enduring design.
Bare Performance Nutriton launches G.1.M Sport+. An endurance pre-workout with carbohydrates, electrolytes, caffeine, and nootropics to fuel your body and mind while training.
Bio.me launches in Sprouts nationwide. Gut health and fiber supplements that are thoughtfully formulated to support daily wellness.
Sult launches their second round of product. An electrolyte brand with 6 key electrolytes you need for optimal health. Really like their branding and they’re building it all in public - cool to watch.
Promix launches Peach flavor protein puff bar. The newest flavor in their protein puff bar lineup that now includes 14 flavors. Featuring 15g of protein and just 140 calories.
Puresport launches Watermelon electrolyte sachets. Their newest electrolyte flavor, designed for athletes and active individuals seeking optimal hydration during exercise. And the packaging is brilliant.
Phorm Energy launches energy drink. New energy drink line from Anheuser Busch, 1st Phorm, and Dana White. Coming in Screamin’ Freedom, Blue Blitz, Orange Fury, and Grape Smash flavors.
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